Best Real Estate Coaches

The world’s elite performers all have coaches. Athletes, CEOs, and musicians. The second set of experienced eyes can be invaluable in going from “good” to “great.”

Real estate agents are an especially coached-up demographic.

Almost all top-producing agents and brokers have coaches (and often become coaches themselves).

Coaches have slightly different strengths in sales, lead generation, or business systems.

Many also offer one-off training if you want access to their resources and knowledge without the commitment of a monthly bill.

If your business is ready to benefit from coaching (more on that below), here are some of the top real estate consultants and coaches you should consider!

Top Real Estate Coaches

Others

• BrokerageUp!
• Greg Luther
• Goodfellow Coaching and Consulting Inc.
• Jared James Enterprises
• Krista Mashore
• Learn with Lee
• Liz Bentley Associates
• Metrix Coaching and Training
• The Floyd Wickman Team
• Real Estate Mavericks
• Real Life Real Estate Training
• Richard Robbins
• Robertson Coaching International
• Your Coaching Matters

Schools

The schools that offer real estate licensing and continuing education courses are not included in this list.

Video Training

Many coaches have the training, podcasts, and active YouTube channels. Below are some trainers not included above with a strong YouTube presence and coaching or training programs.

These are channels worth subscribing to and learning from, regardless of your coaching decision!

• Agent from Within
• Alisia Krastel
• GSD Mode
• Icenhower Coaching

When is it Time for a Coach?

I heard a lot of advice that getting a coach is never too soon. If you’re serious about real estate, a coach will get you from point A to B much faster and return a high ROI on the cost, so the thinking goes. Just one more deal a month …

I’m not sure I agree.

The same principle as applies to selecting real estate software applies to selecting a real estate coach.

There are no silver bullets.

You shouldn’t be getting a coach out of desperation. You shouldn’t get a coach because you think it will solve your problems.

New agents don’t know what they don’t know. There is a tremendous amount of free resources and sales training online. There are dozens of quality podcasts. Agents should explore and learn independently before knowing which coaching company is the best fit.

Real estate is still a scrappy business, and I think many agents are best off spending as little as possible early.

You can source some coach benefits like accountability and mentorship from your brokerage.

That’s just my opinion.

Instead, if you have been in the business a year or two, know your strengths and weaknesses, and are making more money than you need to pay your bills, then maybe it’s time. Coaching will take you from “good” to “great,” not “bad” to “better.” Get “good” first.

If you are on a team, you might want to check out one of the programs that offer group coaching. The team can test a coach out and share the costs.

Final word

Wherever you are in your career in real estate, these coaches should be on your radar. Most have free information you should be consuming, and you can start early learning which ones match your needs and which ones do less so. By familiarizing yourself with a variety of real estate coaches, you can gain insight into effective real estate marketing strategies that can help you stand out in a competitive market. Whether it’s leveraging social media, creating compelling listing presentations, or mastering digital advertising, these coaches can help you hone your skills and stay ahead of the curve. Consider reaching out to them for personalized guidance and mentorship to take your real estate career to the next level.